application of prototype/willingness model in describe ritalin abuse behavior among college students

background: ritalin is an amphetamine that possible to abuse, especially among college students. this study performed with aim to determine the attitudes, subjective norms, prototype, willingness and behavioral intentions regarding ritalin abuse among college students. methods: this cross-sectional study was conducted among 264 college students of isfahan university of medical sciences, during spring 2013. participants selected in random sampling with probability proportional to size, and data were collected by using questionnaire in self-report. data were described by using spss-21. findings: mean age of students was 23.02±2.28 years. 6.6 percent of students reported having experienced ritalin abuse. participants respectively received 47.7, 48.6, 48, 43.5 and 52.6 percent of the maximum score for the domains; attitudes, subjective norms, prototype, willingness and behavioral intention to use ritalin. conclusion: our findings showed, more intention to ritalin abuse during cores exam, it seem skills study education for student could be beneficial results to ritalin abuse prevention.